Goals and objectives
Raising awareness of the platform’s capabilities, increasing recognition in the Russian market
Project mechanics and tactics
- Through expert articles, editorials, and selection of related news in business and technology media, we were able to create an understanding among the target audience that Avito is a developer and supplier of the best solutions for various industries in the Russian market
- Through Telegram ads, comments and expert articles about the company’s new technologies, we have increased Avito’s recognition as a technological leader in the classified advertisements industry.
- With a special project in the lifestyle media, we told a wide audience about the company’s partnership activities